KW Fractional Marketing provides senior-level expertise in product marketing and demand generation for B2B organizations. Whether you’re facing a heavy workload, tight deadlines, or temporary gaps due to staffing changes, KWFM delivers flexible support without the high cost of agency retainers or the commitment of hiring full-time staff.

Why KW Fractional Marketing?

With more than 30 years of experience building go-to-market strategies and developing demand-driving assets, KW Fractional Marketing brings the strategic insight and hands-on execution to help you move faster and more confidently.

Need a go-to-market plan for a new product launch? Looking for fresh campaign ideas to boost awareness, engagement, or conversions? Have an in-house team that’s stretched thin?

As an independent contractor with decades of experience launching products and driving demand for B2B solutions, KWFM provides highly specialized support exactly where and when you need it. From individual asset creation to complex go-to-market and demand generation programs, KWFM helps you maintain momentum without overextending your teams or your budget.